6 Bright Ideas in Poultry Farming - aksu360

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6 Bright Ideas in Poultry Farming

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The ultimate goal of every poultry farmer is to make great sales at each harvest and unfortunately, most farmers do not know how to maximise their profit. They spend months raising and feeding birds; and when it’s time to sell, they incur avoidable loses. It is not because there is a draught in the product demand, but because they have not really paid attention to the sales and marketing aspects of their business, call it the nitty-gritty.

As a poultry farmer, you should not be too caught up with the operational aspects of your business so much that you now neglect the sales aspect. If you are into poultry farming to earn profits, then you must pay attention to the fine details of the poultry business. Some of the smart ideas for success in this business line are:

Bypass the middlemen
Most poultry farmers rely on middlemen to help sell their products. They sell in bulk to other people who in turn sell to the consumers. If you want to sell faster, then you should sell both in wholesale quantities and resale quantities. You can sell in retail quantities if you have your own sales outlet. Look for a good location to rent a store and then use it to stock products from your farm so that in addition to selling to wholesalers, you can also sell to retailers.

Use the Internet
Everybody hangs around the internet these days. A large percentage of people make use of the internet around the world daily and if you want your business to thrive, you cannot close your eyes to the internet. Your social media account is a very good place to promote your business and increase awareness for your products. A Facebook and an Instagram account is not a bad idea to explore

Become a supplier to Hotels
Write a brilliant proposal with clearly thought-out incentives that you can offer and send it to managers of hotels and restaurants. Offer to be their major supplier of poultry meat and eggs. Hotels and restaurants always have foods with poultry meat or foods made with eggs on their menu and they have to get their eggs from somewhere. You can help them to have access to a regular supply of fresh eggs without stress. All existing hotels and restaurants already have people supplying them, so you should think of how to outsmart these people by offering mouth-watering incentives.

Employ Marketer
Marketers for your poultry farm can increase your sales by more than 30%. Just employ some commission-based marketers who would earn a certain percentage from the sales they make.

Feed your Birds liberally
When you feed your birds well, they produce big and good quality eggs which are what the consumers want. If you want your products to be top choice for consumers, then you have to pay attention to the quality of products you generate and in poultry farming; that means paying attention to the type of foods you feed your birds with because good food equals good eggs and quality meat.

Explore the home delivery option
This is because a lot of people are often too busy to make trips to the grocery store and then a lot of people love their eggs fresh. You can help them to have access to a regular supply of fresh eggs without stress. Note that a lot of hotels and restaurants already have people supplying them, so you should think of how to outsmart these people by offering mouth-watering incentives.

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